Donate to the Geelong Giving Tree Appeal
15 Nov – 10 Dec
Give kindness this Christmas with Geelong’s 2024 Giving Tree Appeal
The Geelong community has always shown incredible kindness and generosity, especially during the holiday season. The Geelong Giving Tree Appeal, now in its 23rd year, continues to provide much-needed support to local children, families, and individuals facing hardships during Christmas.
Originally launched as a toy appeal in 2000, the initiative has since evolved into a fundraising effort, with contributions transformed into e-gift cards that empower families to purchase gifts that are meaningful to them. In 2024, as the cost-of-living crisis deepens, we’re seeing more families than ever before seeking assistance—many for the first time.
In partnership with The Sexual Assault & Family Violence Centre, Meli is committed to easing some of these burdens through the Geelong Giving Tree Appeal. Every dollar raised will be converted into e-gift cards and distributed to those in need, allowing them to experience the joy of Christmas with dignity and choice.
See how your giving can make a big impact
A small gift for a child
$10
You could buy a little gift for a child to open up on Christmas Day
Christmas stocking
$25
You could buy a Christmas stocking and fill it with small toys for a child to open up on Christmas Day
Christmas lunch
$100
Your kindness will help a family of four buy groceries to enjoy a Christmas lunch or dinner
“The immediate relief of stress was seen in the faces of the parents I was supporting who were under financial stress, they knew that with this support their children were going to have some gifts that year.”
Over the past five years, with the support of some valuable partners, the Geelong community has:
$512,000
Raised more than $512,000 across the past five years.
7,900
We converted these donated funds to provide more than 7,900 children and families across Greater Geelong with a little bit of joy at Christmas time.
We are so thankful to the following organisations for your support of the Geelong Giving Tree Appeal this year.
PRESENTED BY
IN COLLABORATION WITH
PLATINUM PARTNER
GOLD PARTNERS
SILVER PARTNERS
MEDIA PARTNERS
We’d also like to say a special thanks to our digital partner Pixeld, our printing partner Goodway and Xtreme Technology for helping us to connect with our community this year.